Normally I would avoid commenting on something like this however Honda is running a commercial, built around the “redesigned Honda Civic”, which deserves a bit of a scolding; with tinny vocals over a sharp bluesy guitar riff, image of a raunchy landfill, contemporary hipsters pitching the latest sensitivity; “being accepted for who you are” being the one that, as I’ve rewound the commercial several times, has become more and more akin to a splinter festering just beneath the skin of my index finger.
In an age where it seems that humanity has become more and more intellectually, emotionally and spiritually androgynous and where being in opposition to erasing distinctions and ambiguity are deemed disorderly I find that there is something quite backasswards in a statement that suggests I should have to be accepted by anyone! Do we really want the gateway of acceptance measured by the lowest-possible-common denominator? Is the benchmark now to be if you drive a Honda Civic you’ve arrived, you’ve gained entry into the non-descript environs of homogeneous acceptability?
There’s a very subtle form of self-destruction in this rather peculiar form of club-rat-raunch and the appearance of it, in all forms of media, is quite pervasive. Yes, you can only be distinct in our club just so long as you find contempt for those who are ineligable. What is so powerful about the Common Ideal is that it is universally applicable; it is an ascendant notion that draws attention to the higher purpose of all humans and leaves the supercilious notions of raucous impulse to the wastebin of the dead and dying realm of cult-thinking. So long as this continues, this notion of false-distinctions, then we will have need of enemies to power the motive force that fuels this foul brine of thought.
I for one am tired of enemy creating factories that feed upon humanity. I much prefer a unity of purpose which yields only to the sovereign and unalienable right of the divine soul engaged in the universally uplifting pursuit of purpose (a far closer example of “Pursuit of Happiness”.) Good news too; you’ll have no need to blend, meld or contort in order to join in; you need only open the door and there’s plenty of room.
Curtis C. Greco, Founder
