Tag Archives: Bernays

Engineering An Election: We & Them

One of the most basic tenants of humanity is the construct of common cause; the infallible link we possess with one another that is, without question, non-severable. This construct of common cause transcends the elusive veil of reason, race, sex, religion, boarders and boundaries; interestingly enough you can find it, masterfully expressed, in the American Declaration of Independence as those things we hold to be true:  

“We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness.” 

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